The Product Biz Podcast by Monica Little Coaching
If you’re a small business owner, you might feel like you are doing everything possible to grow your business… from SEO, Etsy, Instagram, TikTok, social media, Faire, your own website, Shopify, Amazon, markets and more… but nothing seems to get you closer to actually having consistent sales, to the point that it’s hard to stay motivated and show up for your business. Maybe you feel like you might be at a place where you need some help to get to consistent sales and growth, and maybe you’re even wondering “How ELSE can I grow my business further? How do I even get in front of MORE customers?” If you can relate, then this podcast is for you. Monica Little, owner of Monica Little Coaching, is a marketing, selling and business building coach for handmade product-based business owners. After obtaining a 4-year business degree and working over 8 years in marketing, she decided to leave her corporate job to start her own organic handmade skincare small business… and ended up growing her business to multiple 6 figures through organic marketing and grit. Now she’s sharing how you, too, can grow your business and see your dreams come to life. Listen in for step-by-step tips and tricks to help you take your business to the next level so you can have more sales, more customers and more excitement in your business! Learn more at www.monicalittlecoaching.com ⓒ 2023 Monica Little Coaching
The Product Biz Podcast by Monica Little Coaching
The art of multi-channel marketing to get in front of more customers with Kristy Pask
Growing a small business comes down to getting your products in front of as many people as possible. And getting your products in front of as many people as possible comes down to selling your products where people are shopping! During this episode, special guest Kristy Pask shares with us the importance of multi-channel marketing, how to repurpose content to make multi-channel marketing easier on you, and how to truly connect with your target audience across each of the marketing platforms you use, from social media, to website, to Etsy and more.
Kristy Pask is a Business, Marketing and Mindset Coach. With over 15 years’ experience in Marketing, Kristy has worked with more than 50 brands to develop and execute global, national and local marketing, social media, PR and sale strategies. Kristy is now on a mission to bring together everything she has learned about business and marketing (and continues to learn) to help small businesses owners. A self confessed marketing nerd and recovering perfectionist, Kristy’s goal is to simplify marketing and help small business owners ditch the overwhelm and stop procrastinating, and instead focus on building momentum while gaining clarity and confidence as they grow their business.
By the time you finish listening, you'll learn:
- How to stand out with your branding and positioning to alight with your target audience - and how you can tell if there are positioning problems that are preventing sales!
- What it means to have a holistic, multi-channel marketing approach to your business and how you can repurpose content to make it easier on you
- Why mindset is important for all business owners
LINKS MENTIONED IN TODAY'S EPISODE
Follow Kristy on Instagram @kristypask
Learn more from Kristy at https://kristypask.com
LEARN MORE FROM MONICA LITTLE
Website: www.monicalittlecoaching.com
Instagram: @monicalittlecoaching
Watch the FREE Etsy training to get started today: How to Get Your Products Seen on Etsy!