The Product Biz Podcast by Monica Little Coaching
If you’re a small business owner, you might feel like you are doing everything possible to grow your business… from SEO, Etsy, Instagram, TikTok, social media, Faire, your own website, Shopify, Amazon, markets and more… but nothing seems to get you closer to actually having consistent sales, to the point that it’s hard to stay motivated and show up for your business. Maybe you feel like you might be at a place where you need some help to get to consistent sales and growth, and maybe you’re even wondering “How ELSE can I grow my business further? How do I even get in front of MORE customers?” If you can relate, then this podcast is for you. Monica Little, owner of Monica Little Coaching, is a marketing, selling and business building coach for handmade product-based business owners. After obtaining a 4-year business degree and working over 8 years in marketing, she decided to leave her corporate job to start her own organic handmade skincare small business… and ended up growing her business to multiple 6 figures through organic marketing and grit. Now she’s sharing how you, too, can grow your business and see your dreams come to life. Listen in for step-by-step tips and tricks to help you take your business to the next level so you can have more sales, more customers and more excitement in your business! Learn more at www.monicalittlecoaching.com ⓒ 2023 Monica Little Coaching
The Product Biz Podcast by Monica Little Coaching
How to tell if you're building your business on top of quicksand
If you saw a construction company trying to build a skyscraper on top of quicksand, you'd wonder what the hell they were doing, wouldn't you?
Because you KNOW that in order for a skyscraper to be sturdy, for all of the floors to be built on top of each other, that it needs to have a solid foundation. The solid foundation is the ONLY thing that allow the structure to be stable.
Common sense, right?
Well, my question for you is on that same topic… are you building your business with a solid, stable foundation… or are you building your business on top of quicksand?
Most small business owners are trying to build a business on top of quicksand, and then they wonder why it’s not growing, why it’s not leading to consistent sales, why it’s just not working, and why they are exhausted, burned out, and stressed along the way.
So in today’s episode of the Product Biz Podcast, we're diving into what it means to build a business on quicksand and what it means to build a business with a solid foundation, so you can start 2024 on the right path to creating your best sales year yet.
By the time you finish listening, you'll learn:
- What it means to focus on growth, longevity, and ACTUAL progress in your business… instead of shiny object syndrome
- Why business growth is NOT a matter of doing more or working harder… and why it’s a matter of working on the right things that actually move the needle forward
- What it means to be reactive and urgent in your business vs. having a solid foundation in your business… and which one leads to consistent sales
- How to become the leader of your business, or the “captain of the ship” so you are directing your business to its end destination by setting the course on the RIGHT path - instead of being below deck, stuck in the day-to-day busywork
LINKS MENTIONED IN TODAY'S EPISODE
Register for my FREE live training happening on January 15 at www.monicalittlecoaching.com/2024
LEARN MORE FROM MONICA LITTLE
Website: www.monicalittlecoaching.com
Instagram: @monicalittlecoaching