The Product Biz Podcast by Monica Little Coaching
If you’re a small business owner, you might feel like you are doing everything possible to grow your business… from SEO, Etsy, Instagram, TikTok, social media, Faire, your own website, Shopify, Amazon, markets and more… but nothing seems to get you closer to actually having consistent sales, to the point that it’s hard to stay motivated and show up for your business. Maybe you feel like you might be at a place where you need some help to get to consistent sales and growth, and maybe you’re even wondering “How ELSE can I grow my business further? How do I even get in front of MORE customers?” If you can relate, then this podcast is for you. Monica Little, owner of Monica Little Coaching, is a marketing, selling and business building coach for handmade product-based business owners. After obtaining a 4-year business degree and working over 8 years in marketing, she decided to leave her corporate job to start her own organic handmade skincare small business… and ended up growing her business to multiple 6 figures through organic marketing and grit. Now she’s sharing how you, too, can grow your business and see your dreams come to life. Listen in for step-by-step tips and tricks to help you take your business to the next level so you can have more sales, more customers and more excitement in your business! Learn more at www.monicalittlecoaching.com ⓒ 2023 Monica Little Coaching
The Product Biz Podcast by Monica Little Coaching
How Nancy got her DIY Watercolor Paint Set into Anthropologie
Are you dreaming of seeing your handmade products on the shelves of your favorite store one day? If yes…. Then this episode is going to light that fire even more.
In this episode, I sit down with Nancy, owner of a small business called Brighter Day Pigments, who shares how she turned her lifelong love for art into a thriving handmade watercolor business—and how that journey led her to land a dream collaboration with Anthropologie. Yup, you heard that right! And the best part is… Anthropologie found her and reached out to her… from being found on Etsy.
From mixing her own pigment-rich paints to growing a loyal customer base and navigating the challenging larger retailer wholesale process, Nancy’s story is a reminder of what’s possible when you follow your creativity, trust the path, do the work, and never give up.
Whether you’re selling on Etsy, growing your own website, or wondering how to take your small business into massive retail spaces, this conversation is packed with inspiration, real-life strategy, and proof that your business CAN open big doors.
By the end of this episode, you’ll learn:
- The exact story of how Anthropologie found her products and reached out to her…. From ETSY
- What it really takes to land a wholesale deal with a major retailer
- The behind-the-scenes challenges of working with big retail (including packaging, pricing, and returns!)
- Tips for persistence, negotiation, and pitching your handmade products
- How Nancy balances handmade production with scaling for wholesale
LINKS MENTIONED IN TODAY'S EPISODE
Follow Nancy @brighterdaypigments
Find Nancy's products at ANTHROPOLOGIE!
Enroll in Etsy Algorithm Secrets
LEARN MORE FROM MONICA LITTLE
Website: www.monicalittlecoaching.com
Instagram: @monicalittlecoaching
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