The Product Biz Podcast by Monica Little Coaching
If you’re a small business owner, you might feel like you are doing everything possible to grow your business… from SEO, Etsy, Instagram, TikTok, social media, Faire, your own website, Shopify, Amazon, markets and more… but nothing seems to get you closer to actually having consistent sales, to the point that it’s hard to stay motivated and show up for your business. Maybe you feel like you might be at a place where you need some help to get to consistent sales and growth, and maybe you’re even wondering “How ELSE can I grow my business further? How do I even get in front of MORE customers?” If you can relate, then this podcast is for you. Monica Little, owner of Monica Little Coaching, is a marketing, selling and business building coach for handmade product-based business owners. After obtaining a 4-year business degree and working over 8 years in marketing, she decided to leave her corporate job to start her own organic handmade skincare small business… and ended up growing her business to multiple 6 figures through organic marketing and grit. Now she’s sharing how you, too, can grow your business and see your dreams come to life. Listen in for step-by-step tips and tricks to help you take your business to the next level so you can have more sales, more customers and more excitement in your business! Learn more at www.monicalittlecoaching.com ⓒ 2023 Monica Little Coaching
The Product Biz Podcast by Monica Little Coaching
From crafting at home to selling $4K/month in retail — Chelsea’s story of growth, confidence and handmade success
What if the moment you finally decide to bet on yourself becomes the exact moment everything starts to shift?
In this week’s episode, I sit down with Chelsea, the owner of Familys Creations, the handmade wood-art brand known for its stunning multi-layer illuminated animal pieces and custom wooden U.S. travel maps that families treasure for generations.
Chelsea shares how she moved past imposter syndrome, elevated her branding, strengthened her storytelling, and stepped into the version of herself who applies for the dream opportunities instead of talking herself out of them. And those big leaps? They paid off. Today she’s hitting $4K+ months with one of her retail partners, and she even sold a $1,400 custom Highland cow piece that shipped all the way to South Carolina… something she once thought was “too big” for her.
If you’re in that space of wondering whether you’re ready to grow, evolve, or go after what you really want… this conversation will remind you that readiness isn’t a feeling, it’s a choice.
By the end of this episode, you’ll learn:
- How Chelsea transformed a creative hobby into a profitable handmade business
- The mindset shifts required for big opportunities (and why perfection is never the point)
- What it actually takes to land your dream retail location
- The magic that happens when you stop saying yes to everything and start leading your business with intention
At Family’s Creations, Chelsea truly embodies their motto - Art That Tells a Story. She designs and hand-finishes layered wood art, lighted pieces, and home décor that often incorporate reclaimed wood. She blends modern elements, like a CO₂ laser for cutting, along with timeless, storytelling tools passed down from her husband’s great-grandfather. Every piece is crafted with family, storytelling, memories, and the feeling of home in mind.
LINKS MENTIONED IN TODAY'S EPISODE
Visit Chelsea's website at www.fm-cs.com
Follow Chelsea on Instagram: @familyscreationsllc
LEARN MORE FROM MONICA LITTLE
Website: www.monicalittlecoaching.com
Instagram: @monicalittlecoaching
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